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Business

This Isn’t Your Father’s Marketing

In just the last several weeks since the spring semester has ended I have been really interested in marketing. So, I’m currently now reading or planning to read several different books on the subject. The main thing I’m learning: everything I learned about marketing in my MBA classes is wrong. It’s outdated. The “4 P’s” […]

Categories
Business

Outsourcing the Outsourced

In an earlier rant, I explained my believe that the current technology situation in India, with Indian techies frequently changing jobs and driving salaries up, was due for a tech-bubble-like correction. It turns out I was right on the money, with things happening a lot faster than I thought. An article in Tuesday’s The Economic […]