Earlier tonight I read that our local Menards home improvement store will soon be selling groceries. I’m struggling to find the tie-in between frozen pizza and roofing supplies – I just don’t see why they think this will be a good idea.
This type of business strategy (if you can call it one) completely baffles me. Focus is a key to success in business, which is why I’m guessing you’d pass on the chance to visit a hair stylist/tax preparer if you had the opportunity.
As someone once said,
if you try to be everything to everyone, you end up being nothing to everyone…